Pinterest Users Have Buying Power - and They're Looking for You.
- Regina

- Oct 22
- 1 min read
Updated: Nov 17
Here's something every small business should know; over one-third of Pinterest users earn more than $100,00 a year, and 97% of them are actively searching for new ideas, products, and brands.
That means your potential customers on Pinterest aren't just browsing for fun - they're planning, dreaming, and ready to take action. Whether that means booking a service, buying a product, or following a brand, they're in a discovery mindset.
Pinterest users love finding something fresh and personal and that's exactly where smaller businesses shine. You don't need to compete with giant brands; you just need a strategy that helps your ideal audience find you.
With the right pin designs, keywords, and consistency, Pinterest becomes a bridge between your business and the people who are already looking for what you offer.
You don't have to chase customers, let Pinterest bring them to you.
Ready for help with Pinterest?


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